11 Fail-Safe Templates for Your Next Email Campaign

This is a guest post by Haris Halkic. In his newsletter he helps you build a business based on highly effective email copywriting by using the single most important copywriting secret already at your disposal. The art of writing email copy is a beautiful thing – challenging to learn, even better to know. However, knowing how to […]

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How to Make Money as a Freelance Writer

How to Make Money as a Freelance Writer

This is a guest post by Ty Brown. So you’ve decided you want to learn how to make money as a freelance writer. I’ve got bad news for you. There are a gazillion freelance writers out there trying to make money with their laptop, an internet connection, and a beach chair. They’ve got LinkedIn profiles […]

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B2B Copywriting – No, It Isn’t That Different’

Okay, copywriters. Tell me if you’ve heard this one… “No, no, no… You’re being WAY too familiar in this sales letter/email series/VSL/advertisement. This is a COMPANY. We’re a corporation. We’re selling to OTHER corporations. We can’t be speaking to people in such familiar terms.” I’ll be honest with you. This is one of my biggest […]

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How to Get Clients as a Copywriter Without Having to Hustle 24/7

1. Charge more In Episode #182 of the McMethod Email Marketing Podcast, Joe Kashurba talks about building his online business. Joe’s story is an interesting one. His business took off when he started raising prices dramatically. I want to repeat that for you to fully understand what I mean: He made more money after he raised […]

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How To Name A Product (Don’t Rely On Hype!)

How to Name a Product

Did you guys buy the Super Cash Explosion Dynamite 4000 Program? What about the Rags to Millionaire Playboy Fat Wallet Club Program? Okay, okay. As far as I know those programs don’t exist. But they don’t sound too far fetched, do they? It seems like every time I open my email I’m being pitched another […]

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6 Surprising Success Habits of the Most Admired Copywriters

This is a guest post by Haris Halkic. In his newsletter he helps you build a business based on highly effective email copywriting by using the single most important marketing secret already at your disposal. You’ve probably heard of the concept of imitating successful people in a certain field of interest and becoming successful by […]

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Features vs Benefits: This ONE Phrase Will Transform Your Copy

This-ONE-Phrase-Will-Transform-Your

I want to share with you ONE PHRASE that changed my copy and sales process forever. One phrase that suddenly made everything more powerful, that tapped into the emotions of buyers, and that increased my conversion rates. That one phrase is: “What that means to you…” Now, in order for you to understand how this […]

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